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January 10th, 2012
The expansion of Chinese media industry
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The Chinese government is going to expand the market and increase support for publishing the media companies seeking the opportunity to expand abroad, the market is aim on the country in African, Latin America and the Asian country in the world. The funds for boosting the industry abroad will continue to invest in next year. The main countries are in developed countries and the Chinese government would guide more business to the small country that is less-developed.
One of the benchmark goals of the plan is to bring China's copyright import-export ratio down from nearly 3-to-1 to 2-to-1 by the end of 2015. The government also aims to increase revenue from media exports to $42 million, according to a guideline released by GAPP on Monday. The purpose aim at improving the global competitive strength and media industry, to that end, the guideline mandates policy and resource support for publishing and media companies that launch foreign-language publications. Preferential policies will also go to private enterprises and joint ventures with publishing businesses that sell their products exclusively in foreign markets. Foreign cultural organizations, media, intermediary agents and individuals that have contributed to China's exploration of the world market will also receive commendations.
The Chinese media market needs an urgent to become to cooperate with the international culture market and China has now become the second largest economy country in the world. The most of the publications are aimed at the domestic market and face the current situation. But many people are facing the development in foreign countries. Without the expansion, China media industry would remain the current awkward situation. As the facts, China wants to fully engage with the world and spread the local culture. The company's releases of contemporary Chinese novels along with retranslations of Lu Xun's works were well received in overseas markets. The biggest selling point of Chinese novels is the inside view they offer of China's development. What is the more, it is a process, no decision can totally change, and it needs different come together to be created.
The Chinese publishing industry needs the government supporting and the financial support. The most important support for the Chinese publishing industry is come from the various supports from all aspects of society. The development of Chinese media markets need the improved and time to get more support from the Chinese people. The oversea development plan is executed by time.
Tag: media companies, media industry, Luxun’s works
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Posted by jessica879108 on January 10th, 2012, 13:27
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